Reversing Album Sleeves

Here's a tip: take a CD album and reverse the sleeve.

I've done this for years, and feel that it improves the aesthetic balance of the cover - for some reason the secondary image is more enticing than the primary. Perhaps it's purely because it's new, but I do feel that the dictated cover is more impartial and less visual than what lurkes beneath.
Penguin Books has been nominated as Designer of the Year proving quite sensibly that you should judge a book by it's cover. In the 'Great Ideas' series the cover incorporates text from the book, and feels as if the cover has been replaced by a page from inside - just as is the case with the "album sleeve reverse". The result is that the cover image and the written pages appear in harmony - the visual aesthetic is a creative interaction with the novel itself.

So reverse the sleeve of your CDs, nominate Penguin Books as the Design of the Year, and introduce some playful creativity to little treasures.